Advancit Capital investment activities include a focus on early stage companies at the intersection of media, entertainment and technology. We seek the opportunity to form long-term partnerships with talented and passionate entrepreneurs who are addressing large opportunities that are ripe for innovation and disruption. The firm provides not only capital, but access to a unique, deep network of industry relationships and strategic support to help accelerate its portfolio companies.
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Portfolio

  • The Business of Fashion Logo

    The Business of Fashion

    businessoffashion.com

    The Business of Fashion has built a global following as an essential daily resource for fashion creatives, business professionals and entrepreneurs in over 200 countries and territories.

  • Bottlenose Logo

    Bottlenose

    bottlenose.com

    Bottlenose provides a next-generation social listening, discovery and analytics dashboard for marketers. The company's proprietary platform analyzes and maps the world’s attention in real-time, across all the major social networks. This helps marketers understand what’s going on with their markets and brands, and where to allocate their marketing efforts. Dozens of global brands and tens of thousands of marketers use Bottlenose today. The company has offices in Los Angeles and Amsterdam.

  • Circa Logo

    Circa

    cir.ca

    Circa is the first born-on-mobile news experience. Through comprehensive yet concise news updates, Circa redefines how news is produced, delivered and consumed.

  • Directr Logo

    Directr

    directr.co

    Directr is a mobile application company that provides users with the ability to create beautiful movies on their phones in just minutes.

  • Epoxy Logo

    Epoxy

    epoxy.tv

    Epoxy provides a set of tools designed to help YouTubers optimize their publishing schedule, while also growing their audience and increasing engagement on their video networks.

  • FitStar Logo

    FitStar

    fitstar.com

    FitStar's mission is to build a digital health and fitness platform to inspire people to live healthier lives. The Company provides users a robust slate of interactive apps to motivate people to live stronger, healthier lives.

  • Local Response Logo

    Local Response

    localresponse.com

    LocalResponse is a social advertising platform that aggregates public posts and “check-ins” across multiple platforms to help brands and businesses reach their customers. Brands and agencies use LocalResponse to leverage real-time inventory for mobile activation. Local businesses use LocalResponse to manage their customer relationships through a self-serve web interface.

  • Lua Logo

    Lua

    getlua.com

    Lua is the simplest way for mobile workforces to effectively communicate, coordinate, and stay accountable. In massive industries that still rely on antiquated tools like walkie-talkies, paper scheduling. and shouting, Lua centralizes communication, allowing teams to remain agile, connected, and up to speed.

  • Maker Studios Logo

    Maker Studios

    makerstudios.com

    Maker Studios is one of the largest creators of episodic, entertainment-focused, web video content online. The studio provides production resources and marketing assistance to a strong roster of YouTube talent, garnering hundreds of millions of video views per month. Through its early entrance into YouTube, the Company has developed unique insights into what kind of content works best with YouTube audiences and how to cross-promote and move audiences around its network.

  • Mitú Logo

    MiTú

    mitunetwork.com

    MiTú, the 100% Latino lifestyle network, is dedicated to presenting high-quality programming for today’s connected global Latino audiences in English and Spanish. The network features everyday people and experts in their fields producing content around their particular passion points, distributed worldwide through YouTube. The MiTú network currently focuses on six content verticals (Health, Beauty, Food, Family, Home, and Pop Cultura), enabling an ultra-targeted environment for advertisers and brand integrations.

  • Moat Logo

    Moat

    moat.com

    Moat offers an intelligence and analytics SaaS platform for brand advertisers and publishers.

  • NewsCred Logo

    NewsCred

    newscred.com

    NewsCred’s mission is simple: get the world's best content through one platform, and personalize it for each publisher. NewsCred partners with newspapers, mobile content providers, startups, NGOs and other web publishers from around the globe to help increase traffic, engage readers and deliver better bottom line results. With a powerful content aggregation platform that focuses on curation and distribution, the main components are the Aggregation Engine, which collects and indexes news, images and videos from 5000+ quality sources from around the world; the Intelligent Curation Engine that processes and transforms unstructured news and media into meaningful content; and a scalable, high-performance REST API, ready to serve content to any device.

  • Oyster Logo

    Oyster

    readoyster.com

    Oyster is a simple and beautiful iPhone app that gives members unlimited access to an ever-growing library of books. Read as much as you want for a single monthly price.

  • Panna Logo

    Panna

    pannacooking.com

    Panna is the first digital cooking magazine available on the iPad and iPhone.

  • Percolate Logo

    Percolate

    percolate.com

    Percolate is an engine that consumes the content world for a brand: Gathering the most interesting stories and making it easy to comment on those stories and push them out to a brand's .COM, Twitter, Tumblr, Facebook, or even ad units.

  • Skift Logo

    Skift

    skift.com

    Skift is a travel intelligence media company which will deliver news, data and services to its readers.

  • Sonic Notify Logo

    Sonic Notify

    sonicnotify.com

    Sonic Notify is a platform that enables media to be delivered to a smartphone/tablet through sound waves. The Company's technology enables an inaudible code to be read from content distributed via any medium of transmission.

  • Speakaboos Logo

    Speakaboos

    speakaboos.com

    Speakaboos is a multi-platform subscription service that delivers educational, entertaining interactive picture books. The Company has built one of the largest catalogs of children’s digital picture books based on licensed and public domain properties from publishers and content owners. At Speakaboos, children develop literacy skills while learning about technology in a safe and fun environment.

  • Vistar Media Logo

    Vistar Media

    vistarmedia.com

    Vistar Media is a place-based ad platform that allows media buyers to access on-the-go consumers at scale.

  • Policymic

    PolicyMic

    policymic.com

    PolicyMic is media for the next generation. Founded in 2011, PolicyMic reaches over 8 million millennials per month. With a highly-engaged audience of young digital influencers, PolicyMic is the internet’s most popular platform for millennials to debate major social, cultural, and political issues.

  • Push.io

    Push.io

    push.io

    Push IO is the industrial strength mobile services provider. The company’s platform powers the most demanding applications for sports leagues, news broadcasters, and media companies. The company has shipped more than 10 billion notifications to millions of users.

  • Niche

    Niche

    Niche

    Niche is a community of relevant and influential social media creators, prominent on rising platforms like Vine, Instagram and Tumblr. With both software and services, Niche help's creators engage, thrive and monetize.

  • CrowdTangle

    CrowdTangle

    CrowdTangle

    CrowdTangle is a content discovery tool for the social web.

  • SocialRank

    SocialRank

    SocialRank

    SocialRank helps brands and individuals find out more information about the people following them on Twitter.

  • Who What Wear

    Who What Wear

    Who What Wear

    Who What Wear is the definitive authority for trend-setting fashionistas and their followers between the ages of 18-34. This multi-media brand, which reaches its audience through its online magazine and daily email newsletter has quickly become the essential resource among tastemakers everywhere.

  • POP

    POP

    POP

    Pop makes it easy to have conversations with photos, videos and GIFs. A Pop is two things put together. Capture a photo or video and combine it with whatever comes to mind — an animated GIF, a movie clip — anything.

  • Distractify

    Distractify

    Distractify

    Distractify is reinventing the art of storytelling in the mobile age.

  • REDEF

    REDEF

    REDEF

    REDEF creates curated information streams for industry communities with a tad of pop culture mixed in. Topics include media, technology, sports, music, movies, education, fashion, design, health and more.

  • Base79

    Base79

    Base79

    Base79 is the largest Multi Channel Network in EMEA. Base79's channels cumulatively receive over 750 million views monthly.

  • ADD

    AllDefDigital

    ADD

    ALL DEF DIGITAL is a premium, multi-platform digital media company and entertainment hub, curating, developing and connecting a new generation of content creators from the New American Mainstream to global audiences.

  • Crossfader

    Crossfader

    Crossfader

    Crossfader is the ultimate music mashup app. It turns anybody into a DJ in a matter of seconds, and allows users to discover and share amazing remixes with others around the world.

    Team

    Advisors

    Contact

    pref HQ: 846 University Avenue, Norwood, MA 02062
    work NYC Office: 22 West 21st Street, 7th Floor, New York, NY 10010

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